| Vishwakarma Publications |
This book on \"Business Research Methods\" is written according to the revised MBA syllabus of University of Pune (2013 pattern), in language that makes it easy even for those students without any exposure to research methodology to understand. Care has been taken to introduce students to basic concepts and make them understand the practical application of the research concepts in business and industry. Examples, illustrations, learning objectives, MCQs and previous university question papers have been included.
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